Connecting the missing pieces for results that last
Wellness, with Intention.
We founded NAIDA to bring together what wellness has left scattered. Our vision is to redefine how modern well-being is managed — blending coaching, consulting, and concierge coordination into one seamless experience
The Problem
Lasting wellness feels out of reach.
You can have the best doctors, experts, treatments, and products—and still feel something’s missing.
The issue isn’t quality. It’s fragmentation. Health, aesthetics, and well-being are often managed separately, creating gaps that stall progress and make results fade.
NAIDA bridges those gaps—aligning every element of your wellness into one intelligent, evolving strategy so your results don’t just appear, they last.
Optimize your results with NAIDA
You take great care of yourself — but even the most disciplined routines can feel disjointed. Wellness has become fragmented, leaving you to piece together advice, providers, and products.
At NAIDA, we create the shift: from actions to lasting results.
The Challenge
Managing wellness on your own can feel overwhelming.
The Shift with Naida
Your wellness is managed end-to-end with clarity and support.
The Challenge
Experts often work in isolation, leaving gaps in your care.
The Shift with Naida
We unify your experts’ guidance into one integrated plan.
The Challenge
Health, wellness & aesthetics are treated as unrelated.
The Shift with Naida
We connect them — so your results reinforce each other.
The Challenge
Your old methods no longer deliver the results you expect.
The Shift with Naida
We refine what works — and recalibrate until progress is reliable.
The Challenge
It’s hard to build on what you’re already doing.
The Shift with Naida
We meet you where you are and build momentum with structure.
The Challenge
Not sure where to begin — or what to do next?
The Shift with Naida
Start with a brief consultation. We’ll map your best next step.
Book Your Consultation
Book Your Consultation
Our Solution
Do less. Get more — by letting us manage what matters.
With time, our bodies change, our energy shifts, and what once worked often stops working. It’s not a lack of effort — it’s evolution.
As we age, hormonal fluctuations, stress, and shifting metabolism can make it harder to maintain balance, vitality, and confidence—even when we’re doing everything “right.”
NAIDA exists to redefine that process—turning your actions into lasting change and helping you age well, feel stronger, and sustain results that last.
NAIDA handles the details so you don’t have to
Working alongside your existing providers, we build a coordinated, complementary plan, provide timely recommendations and reminders, and stay connected at every step, ensuring sustainable, integrated results
We don’t diagnose or prescribe; we design clear, intentional systems that keep every aspect of your wellness connected.
You decide. We design.
Our Founder
Certified Health & Wellness Coach | Wellness Strategist | Former Senior Diplomat
Before founding her wellness consultancy, Naïda spent years in diplomacy and international affairs—leading teams across continents, managing complexity with composure, and mastering the art of communication under pressure.
That experience shaped her signature approach: calm, precise, and profoundly effective.
Today, she brings that same strategic intelligence to wellness—bridging structure and intuition to help clients refine what already works and build systems that last.
NAIDA isn’t another program. It’s a partnership—led by someone who’s lived the balance between ambition and well-being, and knows how to make it sustainable.
The Team
Rooted in New York. Connected everywhere.
NAIDA collaborates with a select network of specialists, wellness providers, and service partners — most of whom call New York home.This city keeps us close to the newest innovations in medicine, movement, and beauty, but also reminds us that the best results come from real relationships, not trends.Every recommendation is shaped around you — your needs, your goals, your rhythm.
We connect you only with those whose expertise aligns precisely with your priorities, ensuring each step in your wellness plan feels intentional, coordinated, and effective.
You know who we are.
Together let’s clarify your goals, refine what’s already working, and create a structure that supports lasting results.